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Date
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26 MARCH 2013
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Time
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18:00 - 20:00
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Event Type
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Lecture
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The presentation covers 50 years of road safety education and shows how it has developed over the years. It will look at how the Safety Message is delivered and examines what works and how,
through the use of media, Road Safety Engineers can be inventive in delivering road safety
education. The presentation will examine whether it is effective to shock or not shock the audience
in order to gain the best results and will also look at how to put an effective road safety campaign
together. The presentation will contain a number of video clips to illustrate how best to convey road
safety education.
Our speaker is Nick Newton IEng FIHE MCIHT FSoRSA Road Safety Team Leader at Amey. Nick is an Incorporated Road Safety Engineer with over 23 years experience in Road Safety Engineering and
Road Safety Audit. He is a member of Council for the Institution of Highway Engineers Council and
contributed to the Chartered Institution of Highways and Transportation’s ‘Collision Prevention and
Reduction Guidelines’ in June 2007.
Nick has recently developed IHE’s Road Safety Competency based accreditation certificate to be launched later this year.
To book your place contact Yvonne Aust
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Disclaimer: Any views or opinions expressed on any matters by the presenters or participants during or in connection with this presentation are solely the views of the authors of the respective comments and/or opinions and must not be taken to be the views of ICE or any other organisation. ICE makes no representations, warranties or assurances concerning any information provided in these presentations and accepts no responsibility for the content and/or accuracy.