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Date
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21 MAY 2013
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Time
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18:00 - 20:00
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Event Type
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Meeting
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Refresments will be avaialble from 18.00 and the presentation will commence at 18.30.
In past decades highway engineers would reach for their toolbox of standard solutions to resolve accident hotspots on the road network. However, budget cuts and calls for greater efficiency mean nowadays highway engineers need to come up with more innovative solutions, including considering WHY motorists and other road users behave the way they do.
Our speaker is Giles Darling, a highways engineer with an interest in psychology and he will look at what goes on in the head of the typical road user, and why some road improvement measures have more impact on driver behaviour than others.
This presentation proposes that using psychology enables highway engineers to create more effective road designs by considering a human-centred perspective alongside the typical engineering-centred solutions relied on in the past.
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If you would like a copy of the flyer for this meeting, please download it here.
BOOK ONLINE
Disclaimer: Any views or opinions expressed on any matters by the presenters or participants during or in connection with this presentation are solely the views of the authors of the respective comments and/or opinions and must not be taken to be the views of ICE or any other organisation. ICE makes no representations, warranties or assurances concerning any information provided in these presentations and accepts no responsibility for the content and/or accuracy.